Hitting The Bottom Line – Money, Money, Money, Moooney
In the end, Live Aid was a massive show with a lot of superstars on display, but it was all about raising money to help alleviate the famine in Ethiopia. It raised a massive amount of money, but at one point, things weren’t entirely going to plan.
About seven hours in the London event and the even had only raised £1.2 million. But Geldof went to the BBC commentary booth and, after a foul-mouthed tirade during an interview, had increased donations to £300 per second. In the end, an estimated £150 million was raised.
