The Birth of Tesla
A groundbreaking chapter began on July 1, 2003, in the electric universe of possibilities. Nestled in vibrant San Carlos, California, engineers Martin Eberhard and Marc Tarpenning birthed Tesla Motors, an automaker with a difference. Inspired by Nikola Tesla, a popular Serbian-American physicist, the company aimed to redefine the automotive landscape.
Martin became CEO, while Marc took over the CFO role. Their audacious goal was to engineer an uncompromising 100% electric vehicle. Mileage and comfort would reign supreme. With innovation coursing through its veins, Tesla merged technology and automotive prowess. The wheels turned, and the world braced for an electrifying revolution.
Next: Was it the year that set the groundwork for a great shift?