A Stereotype
Kohler Co. is a pretty old and famous name in the plumbing sector as it has been manufacturing plumbing products. Moreover, the company also manufactures cabinetry, furniture, tile, engines, and generator. Founded in 1873 by John Michael Kohler, the company won millions of housewives’ hearts by making their relationships easy. But their publicity campaigns, too, were not complete without promoting strange concepts about women.
In the ad, the dad is playing with the child while the mom is enjoying the scene without leaving the kitchen. Back then, the kitchen is the perfect place for a woman according to the philosophy of that era.